Hey there!
I'm Genevieve
Ā
ā and I believe financial freedom is personal.
Iām the founder of Holistic Personal Finance and a financial wellness & investing coach with over 14 years of experience in the industry. Iām also an Accredited Financial CounselorĀ®, former Private Banker, and MBA graduate. But more than thatāIām someone who has been where you are.
When I started in finance at 25, I couldnāt tell you the difference between a Roth and a Traditional IRA. I didnāt even have a savings account. But once I started helping clients master their money and reach their goals, I was hooked. I read everything I could, earned advanced certifications, and worked closely with high-net-worth clients to create detailed plans for their financial futures.
But hereās the truth: even with all my expertise, Iāve made my own share of money mistakes. Iāve carried credit card debt, lost half my net worth after a divorce, and stayed up late wondering how Iād afford the next emergency. Iāve felt the shame, the overwhelm, and the fear that so many women feel around money.
The turning point came when I stopped just knowing what to doāand started doing it. I built a simple, automated cash flow system, changed my mindset, and committed to my own financial future. In just six years, I:
ā Paid off $35,000+ in consumer debt
ā Increased my net worth by $250,000
ā Grew my income by 45%
ā Purchased two rental properties
All while still prioritizing the things I valueālike health, travel, and my two big dogs.
Now I help other women do the same. Through high-touch 1:1 coaching, I guide women in their 30s and 40s who feel stuck or overwhelmed by their finances. Whether you're coming off a major life event, feeling behind on investing, or just want to make a plan that actually works, Iām here to help you build a wealthy life you loveāwith systems that are simple, sustainable, and uniquely yours.
Because when youāve done the inner work, itās time to get your money working too.
Want to talk more? Book a free conversation with me here.Other questions you might have
Why did I start HPF?
Why use the term 'Holistic?'
What exactly are my qualifications?
Why do I say 'financial wellness?'
What makes my process different?
Any other hobbies?
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